
1. Impress our guests by providing service that meets and strives to exceed their expectations.
All guests are important to us and our goal is to provide them with consistent, excellent service that makes them want to return to our hotels. Greeting our guests with warmth, anticipating their needs, and treating them with kindness, enthusiasm, and generosity tells them we care. Every one of us is responsible for providing excellent service.
2. Act with integrity.
Taking personal responsibility for our actions is the cornerstone to how we perform in our jobs and our daily lives. In acting with integrity, we must make a personal pledge to treat everyone with respect, honor our commitments and keep our word, trust others and be trustworthy, and strive for fairness in all of our decisions and actions.
3. Promote pride, enthusiasm and team spirit within our organization.
We take pride in everything we do. Working as a team, we build trust, support one another, and recognize and reward each other's accomplishments. The enthusiasm we share with our team fuels our spirit and pride. We strive for a common goal -- the vision and mission of the company.
4. Encourage and reward innovation, creativity and risk taking. Everyone has the ability to think.
By challenging ourselves to think creatively and celebrating risk taking, we can impact our jobs, fellow associates, guests and profits! Encouraging others to share their ideas and take risks to do things differently is an important part of this value. We know that by taking risks, mistakes will happen and that's okay ... as long as we learn from them. It's all a part of innovation.
5. Contribute to and support individuals' personal and professional growth.
We promote an environment for ourselves and our fellow associates where learning something new every day is encouraged, like reading a book, participating in company training programs, taking classes outside of work, or spending time with another department. In order to impact the learning environment we must take responsibility for our individual growth.
6. Strive to continuously improve the way we operate our business.
We constantly look at improving the things we do to enhance teamwork, guest service, quality and profitability while reducing costs and eliminating waste. We encourage all associates to look for better, faster and smarter ways to run our business so that we can be a more effective, more profitable company.
7. Uphold quality standards in maintaining our hotels.
Attention to quality enables us to maintain our hotels so that they are neat, clean and attractive for our guests. Maintaining the furnishings, equipment, building and parking lot helps to preserve owner investments and satisfaction, ensures a safe and secure environment for both associates and guests, while also meeting industry quality standards.
8. Support and positively impact our communities.
We support the communities in which we live and work by actively participating in community programs and charitable events as well as conserving such things as water and electricity, and recycling paper, aluminum, and plastic.